Since BYD Qin L and Haibao 06 caused heated discussions in the automobile market with a starting price of 99,800 yuan, another heavyweight model equipped with the fifth-generation DM hybrid system is about to be launched on the market, namely Song L DM ( picture | configuration | inquiry )-i. The new car has now opened for blind booking, with an estimated starting price of 109,800 yuan, and will o
Since BYD Qin L and SEAL 06 caused heated discussions in the automobile market with a starting price of 99,800 yuan, another heavyweight model equipped with the fifth-generation DM hybrid system is about to be launched on the market, namely Song L DM ( picture | configuration | inquiry )-i. The new car has now opened for blind booking, with an estimated starting price of 109,800 yuan, and will officially meet with everyone in August this year.
Specifically speaking of the new car, Song L DM-i adopts BYD's latest family design language. The same big mouth has already appeared on Qin L. The overall style is sharper than Song L version, and the details of the front are richer, including dot-matrix grille decoration, guide groove, trapezoidal silver trim, etc. The body lines of Song L DM-i are very similar to Song L, especially the front hood and rear fenders, which show a good sense of power.
The length, width and height of the new car are 4780/1898/1670 mm respectively, and the wheelbase is 2782 mm, which is similar in size to the Song PLU DM-i, but with a wheelbase that is 17 mm longer. For reference, the wheelbase of Song L is 2930 mm. The Song L DM-i is 60 mm shorter and 52 mm narrower than the Song L as a whole. It is 110 mm higher, and the head space may be more advantageous.
Perhaps the difference between the new car and Song PLUS is that the new car focuses on cost-effectiveness like Qin L, while Song PLUS focuses on home comfort. Judging from BYD's current market layout, Song L DM-i will most likely impact the mid-size SUV market.
As for the interior, judging from the spy photos, the design layout of the new car's interior is very similar to the pure electric version of Song L, with a strong three-dimensional sense; it adopts a four-spoke flat-bottom steering wheel and a yacht-style electronic gear lever with crystal material, and the center console is equipped with a three-dimensional full LCD instrument panel and a large-size floating central control screen. Dual mobile phone wireless charging will also be present at the control panel.
In terms of power and endurance, Song L DM-i will be equipped with BYD's fifth-generation DM technology, consisting of a 1.5-liter engine and a single front-wheel drive motor. The maximum power of the engine is 74 kilowatts, and the maximum power and torque of the electric motor are 160 kilowatts and 260 Nm respectively. It is equipped with an E-CVT continuously variable transmission and a lithium iron phosphate blade battery pack. It is reported that the new car's comprehensive cruising range is expected to exceed 2,000 kilometers. The cruising range of over 2,100 kilometers and the fuel consumption of 2.9 liters per 100 kilometers have been achieved in Qin L and Haibao 06. Presumably, the performance of Song L DM-i will not be too bad.
It is worth mentioning that Ocean Network’s Seal is also quietly launching new products. The new car will be named Seal 07 and will also adopt BYD’s fifth-generation DM technology. The new car will continue to provide a 1.5T plug-in hybrid version option, which has stronger explosive power than the 1.5L version.
It can be seen that BYD is building a new "dual-car strategy" of Dynasty Network and Ocean Network, such as Qin PLUS and Destroyer 05, Qin L and Seal 06, etc. The advantage of this is that it can not only reduce the cost of parts, but also seize a larger market share through differentiation of vehicle segmentation.
From the Honor Edition model at the beginning of the year to the fifth-generation DM-i technology in the middle of the year, BYD has done everything it can to achieve the goal of annual sales of 3.6 million. Data shows that BYD sold 341,658 vehicles in June this year, and 340,211 passenger cars, a year-on-year increase of 35.2%. The sales of the Qin family alone exceeded 69,000 vehicles. The launch of Qin L must have brought a good market response. It can be predicted that after the launch of Song L DM-i, BYD brand sales will reach a higher level.
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